January 15, 2012

Shu Uemura Face Architect Illuminating Moisture Fluid Foundation Review

May I just start with, good gosh this foundation has the longest name in the world! I really do not like when foundations have really long names because I have the memory of a goldfish and I keep forgetting it! 
With that said, this is actually one of my favourite foundations to use when I go out at night. It gives the most beautiful coverage for my dry-combination skin and even though from the name, you'd think that it wouldn't be full coverage, it is!

The texture is thicker than what I'm used to as you can see from the photos and it's like a gel yet creamy texture which is a first for me. 

I find this foundation super moisturising and is really comfortable to wear even after I set it with powder, which can sometimes make my face feel tight and even though it is a moisturising foundation, I find the lasting power amazing. 


What Shu Uemura says about this foundation (taken from the Shu Uemura website):
face architect
illuminating moisture fluid foundation

provides luminous glow on the skin with rich texture, enriched with high concentrations of natural origin ingredients. medium to high coverage

  • Great for dry-combination skin
  • Dewy effect - which is my favourite, I am not one for matte finish foundation.
  • Lasts on the skin for a long time
  • Medium-full coverage - I sometimes don't really need to conceal if I use this foundation. 
  • Feels comfortable on the skin
  • A little goes a LONG way
  • Great colour selection for Asian skin tones

  • Expensive - I got mine from Strawberrynet for $50 but I bet if you buy it retail, it would cost way more.
  • 27ml of product which I find very strange since universally, foundations are usually 30ml.
  • Sometimes if you don't moisturise the skin properly, it can snag on dry/flaky skin which I have found is the same with al the foundations I use anyway.
  • Funny scent - not BAD but it's an odd scent and I can't put my finger on what it smells like.


Final thoughts:

As I said before, I think that this is a great foundation for those with dry-combination skin because of the dewy finish and because of how moisturising it is.

Would I repurchase this... maybe... and I know I said that this is one of my favourite foundations and it is but I am always trying different foundations and am always looking for new and better foundations to use. I am really interested in the Face Architect Smoothing Fluid Foundation so maybe I will try that after I'm done with this one. 


  1. The coverage is amazing! I wish we carried Shu Uemura products here. It costs an arm & leg to have things from their website shipped to Hawaii =/

  2. The coverage is amazing! I wish we carried Shu Uemura products here. It costs an arm & leg to have things from their website shipped to Hawaii =/

  3. I'm gonna have to give this a try! For some reason i always can never have enough foundations!

  4. It looks really good on your skin! And yeah, 27 ml is odd alright. Haha. I don't see why they don't just add 3 ml more >.<

  5. Look great on you! xx

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  6. Great review on the Shu Uemura foundation Phoebe! I really like how it looks on you and it's great that you put in a before and after picture with the foundation so we can better see the coverage. You're right, from the name with the word "moisture" in it, I always think it's one of those foundations that just slide off somehow over a couple of short hours....it's good to know that this is a great foundation. Right now I'm using Estee Lauder Double Wear Matte and the Double Wear Light depending on the coverage I want...I do like them a lot, but as you said, a great foundation is one of those things that I'm always on the hunt for :)

  7. what a great review i can't get shu umura here in the states anymore! boo!
    thanks for stopping by my page! i followed u back hon! i love make up/skincare reviews!

  8. The coverage is really nice! It makes your skin look so smooth and flawless. I've never tried any of Shu Uemura's makeup products...the foundation is a bit pricey but it sounds like it's worth the money :)

  9. wow that looks amazing!! i really want to try it now! thanks for sharing hun maybe we can be friends teethe

    love from the NANA girls xoxo

  10. Gahh, hate it when foundations emphasizes flaky skin/spots!! Been purchasing a lot of foundation lately, this must be the base makeup year haha!

  11. WOW the before and after pictures look awesome. I really like it. I may give it a try... although I rarely wear foundation because I feel like its too heavy on my skin. At the same time, none of the one's I've tried have really given me good coverage either. BTW, thanks for sharing the eye baggy video with me. I went out and got the Garnier eye roller (I have had the non-concealer one before) and it's too early to tell if it's depuffing, but the color pigment is nice and smooth and I really like it!

  12. wow it looks really good! I'm looking for a foundation that is good for going out at night as well, I might try this!

  13. wow, the after pictures look really great. I don't really wear make-up much and I'm still on the process of discovering it and this really helps. Thanks a lot! :D

  14. WOW that is a flawless finish. Do they have this foundation n darker shades?

  15. I am going to give this a try. I love the Nobara Cream Stick Foundation and wanted to try their liquid foundation. This one fits the bill for me. Have you tried Laura Mercier Silk Creme Foundation? It is med to full coverage and good for dry combo skin too. I love it. Thanks.

  16. Hi. What color is that?